Taylor Swift Trademarks Voice, Image for AI Protection

0:00It's April 28th. Welcome in. This is Entertainment in Celebrity News, where pop culture meets AI. I'm Cory with the story. Taylor Swift just dropped some smart legal moves to shield her voice from AI knockoffs. Through her company, TAS, Rights Management, she filed three trademarks with the United States Patent and Trademark Office. To cover her signature audio phrases, hey is Taylor Swift, and hey is Taylor. The one spans no from voice mails and promos. The third protects a specific eras tour image of her in a multi-color body suit, silver boots, and pink guitar. These violins build on her long game of branding, TAS already hold hundreds of trademarks from song lyrics to her cat's names. Now she's targeting those exact identity markers that AI could mimic to fake her out. Fans and creators feel the heat from viral AI fakes, like those fake tortured poet songs that tricked folks before the real drop. Pre-Write law falls short here since it needs direct copies, but trademarks guard the

1:03source of the vibe, hitting AI where it hurts. She's following Matthew McConaughey's play, who lock down all right, all right, all right, and seven others back in January, 2026. Experts call this a fresh twist on trademarks, turning voice and looks into protected assets, dodging patchy state laws. The applications are pending, so the real test comes if challenged. But this shift has artists eyeing themselves as IP bosses, fortifying their sound in an AI world that's blurring real from fake fast.