Taylor Swift Trademarks Voice, Image Amid AI Threats

0:00It's April 27th. You're listening to Entertainment and celebrity news today, AI-powered pop culture updates. I'm Cory with the story. Taylor Swift is stepping up to shield her voice and image from AI threats, filing three trademark applications last Friday, April 24th. Her company, TAS Rights Management, submitted them to the U.S. Patent and trademark office one for a photo of her rocking the Ares tour stage and two. Sound marks for her classic lines, hey, it's Taylor Swift, and hey, it's Taylor. This move hits right as AI worries explode in entertainment, with stars racing to lock down their likenesses before deep fakes run wild. Swift knows the risks firsthand. Earlier this year, fake explicit images of her blew up on social media, forcing ex-the-block searches for her name. She even called out unauthorized uses after AI picks, falsely show her backing a political campaign. She's not alone, Oscar winner Matthew McConaughey just filed eight similar ones for his text

1:01and draw, and that iconic, all right, all right, all right, from, dazed and confused. With AI advancing fast, more big names will likely follow suit, drawing hard lines to protect what's theirs in this digital wild west.