
Tailoring Successful Reel Techniques to Your Niche
About this episode
This episode is all about exploration and observation as we discover what's currently working when it comes to Instagram Reels. You may feel like your content just isn't performing as well lately, but I promise your content can be successful too! Let's go for a scroll as we dive into real examples, exploring simple yet impactful reel structures, and discuss the importance of storytelling, clear messaging, and relatability. Remember, social media should be a fun part of your business!
In this episode we’ll be covering:
- Social media reach concerns and why some content is underperforming.
- The importance of simple, shareable, specific content (the 3 S’s!)
- Observing and choosing effective text placement, maximizing readability.
- Current content trends that are working right now and how to apply it to your own content.
- Getting clear on your messaging and knowing your audience to improve engagement.
- Simple helpful content that provides clear, actionable tips.
- Sharing relatable scenarios using real-life situations for engaging content.
Featured content in this episode:
- anxiousheartsguide: I had no idea I was contributing to the problem...
- _katiewish: Friendship
Recommended episodes:
- Episode 21: Getting Your Audience to Care About Your Content
- Episode 22: Boost Your Instagram Engagement With These Simple Strategies
- Episode 24: Is Storytelling the Missing Piece in Your Content?
- Episode 28: No More Gatekeeping: Why You Want to Give Away Your Best Tips
If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)
Love this conversation? Make sure to follow and subscribe so you never miss an episode.
Connect with me on Instagram!
Get every episode summarized
Each time Good Content with Shannon McKinstrie publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Good Content with Shannon McKinstrie

How to Create Viral Reels From Everyday Video Clips
Good Content with Shannon McKinstrie

Hot Take: We’re Following Accounts Where We See a Reflection of Ourselves
Good Content with Shannon McKinstrie

Understanding the Why and How of Your Instagram Reach
Good Content with Shannon McKinstrie

Double Your Views on Instagram with the RISE Formula
Good Content with Shannon McKinstrie