
Susan Lassiter-Lyons | Never Put the Money “Back” Into the Business
About this episode
Susan Lassiter-Lyons, founder and publisher of TheIncomeInvestors.com, was all about real estate, even after the 2008 crash. But then she came to a realization that she had all her eggs in one basket.
So, she decided to diversify and seek out new opportunities to ensure the money she was making was effectively working for her.
Along the way, she discovered that reinvesting all her money back into her business was by far not the best model. And she could find much better returns… and still grow her company. Even better she’s found a way to create passive income that means she doesn’t have to work if she doesn’t want to.
We take a deep dive into that, as well as…
- The absolute best trait of any entrepreneur
- Why your next step doesn’t ever have to be a giant leap
- The 80-15-5 Bucket Investment Strategy
- How to build an “Anti-Fragile” Portfolio
- And more
Get every episode summarized
Each time The Authority Builder Podcast publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Authority Builder Podcast

Mandi Ellefson | Secrets for Scaling a Consulting Firm in 2024
The Authority Builder Podcast

Rewind: Evan Ryan - Save 4+ Hours this Week with Simple AI Automation
The Authority Builder Podcast

Jody Sutter | 3 Step Plan for Long-Term Growth
The Authority Builder Podcast

Rewind: Work by Referral Only - Part 3
The Authority Builder Podcast