
businessAug 9, 202157:22pending
Stacy's Pita Chips: Stacy Madison (2019)
About this episode
In the 1990's, Stacy Madison and her boyfriend Mark Andrus were selling pita sandwiches from a converted hot dog cart in Boston. They decided to bake the leftover pita into chips, adding a dash of parmesan or cinnamon-sugar. At first they handed them out for free, but soon discovered that people were happy to pay for them. So they eventually decided to leave the sandwich cart behind and launch Stacy's Pita Chips. They hoped the brand might grow into a modest regional business—but it kept growing. Roughly ten years after the launch, Stacy's sold to PepsiCo for $250 million.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Get every episode summarized
Each time How I Built This with Guy Raz publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from How I Built This with Guy Raz

Room & Board: John Gabbert. A Broken Deal, a Family Rift, and the Birth of a Fur...
How I Built This with Guy Raz
May 11, 20261:01:49pending

Advice Line with Jonah Peretti of Buzzfeed
How I Built This with Guy Raz
May 7, 202643:00pending

Beautycounter: Gregg Renfrew. She Built Beautycounter to $1B… Then Got Fired Fro...
How I Built This with Guy Raz
May 4, 20261:12:47pending

Advice Line with David Neeleman of JetBlue
How I Built This with Guy Raz
Apr 30, 202644:24completed