SSFN.24 - My Prospects are Not Active on LinkedIn. Now What?
About this episode
In this episode we will explore options and strategies for building relationships and healthy connections with prospects and customers even if they are not active on LinkedIn.
4:50- My prospects aren’t on LinkedIn
7:45- Lurkers and Viewers
10:30- Doing your research
13:48- Your relationship with the Ecosystem
17:26- Looking at it holistically
20:33- Do you CC?
23:33- Your prospects can reach out to you
27:00- Find mutual interest
30:00- Don’t be creepy
32:53- It’s about the quality, not its delivery
37:56- Making deposits
41:08- Tracking deposits
45:04- How to repurpose your content
48:27- Finding your niche
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