
About this episode
Over the past 5 years—and especially in 2023—hiring in every industry has been turned upside down.
Marketers want to know what has changed, and what has stayed the same. What goes on behind the scenes of hiring the best marketers? How do marketing execs evaluate cover letters and resumes? What are they thinking about and evaluating during various phases of the interview process?
Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) share their hiring secrets.
- Revealing how marketing execs are thinking about total compensation and benefits
- How marketers’ skills are evaluated, from experience, KPIs, and the ever-controversial marketing project
- How to research and negotiate the best salary
- What hiring teams, marketing managers, and execs are looking for in cover letters and resumes
Connect with Devin: https://www.linkedin.com/in/devinbramhall/
Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/
Subscribe to our newsletter: https://dontsaycontent.substack.com/
Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
Sponsored by Ahrefs: https://ahrefs.com/
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