About this episode
In a follow-up to my LA Fire and California fire history podcasts, here's an interesting look at the history and origins of "Smokey Bear" who went on to become the longest-running PSA in American history with a 96% brand recognition.
Related Podcasts: Feral Fire History of California; LA FIRES
References: SmokeyBear.com; The Aggie; NPR; Tread Magazine; American University.
*Photo by Ron Jones
Related Podcasts: Feral Fire History of California; LA FIRES
References: SmokeyBear.com; The Aggie; NPR; Tread Magazine; American University.
*Photo by Ron Jones
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