
Shelly Tallabas | Vivid Integrated Solutions
About this episode
The Role of a Chief Revenue Officer in Driving Profitability
Shelly Tallabas, the CEO of Vivid Integrated Solutions, joins Kyra Reed to discuss her role as Chief Revenue Officer and the strategies she uses to drive profitability for companies, particularly in the cannabis industry. Shelly shares her background in the food and beverage sector and how she applies her expertise to the cannabis market, emphasizing the importance of operational excellence and data-driven decision-making. She also provides insights for small operators in analyzing their revenue challenges and suggests understanding the retailer's perspective and identifying selling solutions as key strategies.
Kyra Reed - https://www.linkedin.com/in/kyrareed/
Women Leading in Cannabis - https://podconx.com/podcasts/women-leading-in-cannabis
Shelly Tallabas - https://www.linkedin.com/in/shelly-tallabas/
Vivid Integrated Solutions - https://www.vividintegratedsolutions.com/
Women in Cannabis Mentoring Program - https://hopin.com/events/roadmaptofunding/registration
Get every episode summarized
Each time Women Leading In Cannabis publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Women Leading In Cannabis

Megan Budd | CPA | Withum
Women Leading In Cannabis

Diana Eberlein | Cannabis Beverage Association | Sorse Technology
Women Leading In Cannabis

Sara Gullickson | Cannabis Business Advisors
Women Leading In Cannabis

Natasha Lannerd | Vangst
Women Leading In Cannabis