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Takramの佐々木がサービスデザインの基礎について語るシリーズの第3回。今回は聞き手のTakramの渡邉が、ロンドン滞在中に宿泊したのcitizenMホテルの宿泊体験を中心に、カスタマージャーニーや、デザインアバターの役割、重要性について触れます。
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