Serial Entrepreneurship with Yong-Soo Chung part 1

Serial entrepreneur and startup coach Yong-Soo Chung isn’t afraid to take risks. Through a series of different startup experiences, failed job interviews, and the decision to move across the country despite his family’s misgivings, Yong-Soo is proud of the ecommerce and logistics companies he’s founded. He is a man with a mission, and now he enjoys helping other entrepreneurs scale their businesses for optimum growth. 

Yong-Soo is constantly looking for new ways to challenge himself and grow as a person of influence in his social and professional spheres. He operates from a place of no regrets, choosing to seize each opportunity that comes his way. After gaining experience at a well-known cryptocurrency company, Yong-Soo set out on his own and founded a company selling products that appeal to his personal niche interests. He encourages founders to evaluate their interests based on where they spend their time and money. By discovering the intersection of a specific skill set and a market need or interest, business owners can easily make a profit. One of the best ways to test a great idea is by building an audience through a test market. That way entrepreneurs avoid common pitfalls that lead small businesses to fail within the first few years.  

Main Topics

• Yong-Soo’s formative years that planted the seeds for his dreams (03:55)
• Pivoting in the face of challenges (07:16)
• Yong-Soo’s experiences with startups (09:17)
• Regret minimization exercise (12:20)
• Yong-Soo takes a leap of faith and moves to Bay Area (15:10)
• Starting his own business (18:40)
• How Yong-Soo came up with his idea of Urban EDC (20:35)
• Building an audience before launching (24:15)

Episode Links

• https://urbanedcsupply.com

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