
businessMar 19, 202520:22pending
Ryan Heuser, SVP of Experiential for Liquid Death
About this episode
Ryan Heuser, the SVP of Experiential for Liquid Death joins Barbara Kahn and Dr. Americus Reed to talk about the origins of the company, their brand partnership with the Philadelphia Eagles, their approach to experiential marketing, and how their marketing strategy sets Liquid Death apart from other brands in the category.
Hosted on Acast. See acast.com/privacy for more information.
Get every episode summarized
Each time Wharton Marketing Matters publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Wharton Marketing Matters

Ferrero NA's CMO, Chad Stubbs
Wharton Marketing Matters
Apr 23, 202631:36failed

Google's Vice President of AI and Marketing Strategy, Joshua Spanier
Wharton Marketing Matters
Apr 9, 202633:07failed

JP Morgan Asset & Wealth Management's CMO, Rosa Rita
Wharton Marketing Matters
Mar 27, 202628:36completed

Groov Founder Dan Cataldi on Reinventing Custom Orthotics
Wharton Marketing Matters
Mar 12, 202628:54failed