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newsApr 27, 20261:28

Rogers Offers Buyouts, Doubles Down on Sports

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Rogers, Canadas largest telecom company, is offering voluntary buyouts to half of its workforce, potentially affecting twelve thousand five hundred employees. This move aims to adjust the companys cost structure amidst a challenging business environment. Analysts praise the decision, citing intense competition from BCE and Telus, as well as upcoming changes in government regulations. Rogers is also expanding its sports empire, set to own seventy-five percent of Maple Leaf Sports and Entertainment by the end of the year. Despite the challenges, the company reported a successful first quarter with twenty-eight thousand new wireless subscribers and revenue exceeding estimates.

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Rogers Offers Buyouts, Doubles Down on Sports

Canada News Today | 2 Min News | The Daily News Now!

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Canada News Today | 2 Min News | The Daily News Now!Rogers Offers Buyouts, Doubles Down on Sports. Machine-transcribed; use the interactive transcript above to jump the player to any line.

Rogers, Canada's telecom powerhouse, just announced voluntary buyouts for half of its 25,000 employees. That's potentially 12,500 people across various divisions looking at packages to exit on their terms. Spokesperson Zach Carrero explained, it's all about tweaking the cost structure to mash today's rough business climate. Some teams are rolling out these departure and retirement options, but on-air talent, sports net staff, and unionized workers aren't eligible. Governments are nodding approval, saying it's a solid play in an industry scraping for growth. Telecom giants like Rogers face stiff competition from BCE and to lose slashing prices to hold market share. Plus government rules on network access. Expiring in 2030, meanwhile, Rogers is doubling down on sports to offset the pain, owning the Toronto Blue Jays outright in 75% of Maple Leaf sports. And entertainment, which runs the Maple Leafs, Raptors, and Toronto FC.

They're set to buy the rest by year end, merge it all into a $25 billion sports empire, and sell off a minority stake. First quarter brought some wins, too, with 28,000 new wireless subscribers, and revenue hitting $5.48 billion. Topping estimates. Rogers stays lean in sports focused, navigating this telecom storm. Stay informed with Canada News today, AI-powered updates.

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