Real World Marketing with Jeanne Hopkins

In this Marketing Over Coffee:  
 
Jeanne Hopkins, CRO of OneScreen.ai joins us to talk about modernising outdoor advertising

   

Direct Link to File

   

Brought to you by our sponsors: Terminus and LinkedIn

   

Previous Interview

Her biggest lesson from writing the book

   

QR Codes are finally here

   

Digital ad pricing doubling and tripling through 2021

   

100+ Forms of out of home advertising

   

7:15 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sales teams work together, helping them achieve amazing results like 313% ROI, 60% more meetings booked, and a 40% decrease in acquisition costs. The platform puts crucial customer data in the hands of all revenue teams so they can target, win, and retain their most important accounts. Learn more at terminus.com/moc.

   

From working with Volpe to SmartBear, to Ipswitch, to Lola until the pandemic hit

   

How to get in front of Hockey Parents

The power of Airport Ads

   

18:39 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

The cultural shifts as you go from 10 to 60 to 300 employees  

Talking customer results from Reprise.com

Working around dwell time

Pitfalls to avoid with your creative

Making marketing more creatively rewarding  

The Analytics for Marketers Slack group!

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