Quick Win: The AI experiment that made a CEO obsolete

What if the smartest thing a leader could do is try to make themselves obsolete? 
That’s exactly what Georgie Holt, co-founder of Flight Story, set out to test. Her 60-day AI experiment wasn’t about replacing herself - it was about freeing herself from the operational noise that stops leaders from thinking, leading, and creating. 

 In this Quick Win, Georgie shares how she built Scout - a custom AI assistant that automated the admin side of hiring and saved her 20 to 25 hours every week. By “killing off” the operational part of her role, Georgie found more time for what truly matters: people and purpose. 

Georgie and I discuss: 

• The question that sparked Georgie’s 60-day AI experiment 

• How she built Scout in a few conversations with GPT - no coding required 

• Why mapping out her pain points was the real unlock 

• The mindset shift from efficiency to presence 

• How she now uses that freed-up time to focus on people and long-term vision 

Follow Georgie on LinkedIn: https://www.linkedin.com/in/georgie-holt/ 

Listen/watch Diary of a CEO: https://www.youtube.com/@TheDiaryOfACEO  

Listen to the full conversation with Georgie here. 

 

My new book The Health Habit is out now. You can order a copy here: 

https://www.amantha.com/the-health-habit/ 

Connect with me on the socials: 

LinkedIn 

Instagram 

Want more tips to improve the way you work and live? 

Subscribe to my weekly newsletter for practical, science-backed strategies: 

https://amantha-imber.ck.page/subscribe  

For full show notes from all episodes, visit: 

https://www.amantha.com/podcast 

Get in touch: [email protected] 

 

Credits 

Host: Amantha Imber 

Episode Producer: Sam Blacker, The Podcast Butler 

See omnystudio.com/listener for privacy information.