Prioritizing SEO Initiatives Within A Roadmap
About this episode
Justin McKinney, Director of SEO, Content, and Social Strategy at Aspiration, delves into SEO roadmap prioritization and RFP success strategies. Before diving into roadmap development, it's crucial to evangelize SEO and organic growth throughout your company. A clear and cohesive strategy sets the stage for constructive discussions with stakeholders when prioritizing initiatives within the roadmap. Today, Justin discusses prioritizing SEO initiatives within a roadmap.
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- Justin McKinney: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
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