Pirates' Traffic Cone: Season's Hype Symbol

0:00It's April 29th. This is MLB News Today, AI-powered stories from around the league. I'm Cory with the story. The Pittsburgh Pirates turned a random traffic cone into their season's hype symbol, and now they're even selling ad space for it right on the field, wall at PNC Park. A kick-dough by accident in March, when a fan sure popped up saying, hoist the cone, instead of the usual pirate chant, hoist the colors. S-part jokes among fans, tying back to a cone-shaped snack promo from the park back in 2019. Players jumped in quick, slapping a pirate sticker on a clubhouse cone before a win against the reds on March 30th, then celebrating big with it. After a walkoff hit, versus the Orioles on April 4th. Fans followed suit, hauling cones to games, rocking cone hats, and even suiting up as walking cones. The vibe messes perfect with their welder mass tradition after homers, nodding to Pittsburgh's steel roots, and it's got the whole team in crowd. United pushing for playoffs.

1:00Lately, a safety company called AWP Safety sponsored a glowing cone ad on the right field wall during the Cardinals game on April 28th, flashing their slogan and keeping the cone fever rolling strong into this key campaign.