PBS 186 of X — Web Metadata — the Search and OpenGraph HTML Headers

One of the things that helps your posts get traction is if you have a nice, pretty card that displays when you post the URL on social media. Plain blue links just don't get clicked. With WordPress and other dynamic Content Management Systems (CMSs), you can get plugins to create the pretty cards. But with Jekyll (and Hugo and other Static Site Generators), you need to build the capability into your theme. It's not hard, you just need to know what metadata to build, and of course, Bart is here to teach it to us.

You can find Bart's fabulous tutorial shownotes and the audio podcast at pbs.bartificer.net.

Read an unedited, auto-generated transcript with chapter marks: PBS_2026_06_27

Join our Slack at podfeet.com/slack and look for the #pbs channel, and check out our pbs-student GitHub Organization. It's by invitation only but all you have to do is ask Allison!

---

Join the Conversation:

• [email protected]
• podfeet.com/slack

Support the Show:

• Patreon Donation
• Apple Pay or Credit Card one-time donation
• PayPal one-time donation
• Podfeet Podcasts Mugs at Zazzle
• NosillaCast 20th Anniversary Shirts

Referral Links:

• Setapp - 1 month free for you and me
• 15% off Carbon Copy Cloner
• Wispr Flow - 1 month free for you
• PETLIBRO - 30% off for you and me
• Parallels Toolbox - 3 months free for you and me
• Learn through MacSparky Field Guides - 15% off for you and me
• Backblaze - One free month for me and you
• Eufy - $40 for me if you spend $200. Sadly nothing in it for you.
• PIA VPN - One month added to Paid Accounts for both of us
• CleanShot X - Earns me $25%, sorry nothing in it for you but my gratitude