
About this episode
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Mentioned on the episode:
Positioning: The Battle for Your Mind by Al Ries & Jack Trout
Perennial Seller: The Art of Making and Marketing Work that Lasts by Ryan Holiday
To Connect with Matt Ritter and Aaron Karo:
Matt Ritter Twitter: @mattritter1
Matt Ritter Instagram: @mattritter1
Aaron Karo Instagram: @aaronkaro
To connect with Josh Spector:
Newsletter: Fortheinterested.com/subscribe
Skill Sessions: Joshspector.com/sessions
Consulting: Joshspector.com/consulting
Twitter: @jspector
Apply to be a guest on the show: Joshspector.com/questions
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