
businessDec 14, 201740:59pending
Live Episode! Black Entertainment Television: Robert Johnson
About this episode
In 1979, Robert Johnson was a lobbyist for the burgeoning cable industry. That's when he got an idea for a channel called Black Entertainment Television. He started small, just a few hours of programming a week. But by the 1990s BET had become a cultural touchstone. In 2001, he sold BET to Viacom for $2.3 billion, making him the first African-American billionaire in US history. Recorded live in Washington, D.C.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Get every episode summarized
Each time How I Built This with Guy Raz publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from How I Built This with Guy Raz

Thrive Causemetics: Karissa Bodnar. How $150 a Day in Sales Turned into a $150 M...
How I Built This with Guy Raz
Sep 14, 202648:18pending

Advice Line with Kip Tindell of The Container Store
How I Built This with Guy Raz
Sep 10, 202638:50pending

Bogg Bag: Kim Vaccarella. The $100 Million Business She Almost Abandoned
How I Built This with Guy Raz
Sep 7, 20261:23:26pending

Advice Line with Ben Goodwin of Olipop
How I Built This with Guy Raz
Sep 3, 202648:01pending