About this episode
The marketing people at Lego are geniuses. In 2014 they released The Lego Movie, launching a lucrative movie franchise and driving sales of their product through the roof. The storytelling isn't fancy, but it sure is solid. In this week's episode Valerie and Melanie look at Lego Batman (2017) and how the company uses resonance and storytelling fundamentals to create movies viewers love.
For access to writing templates and worksheets, and more than 70 hours of training (all for free), subscribe to Valerie's Inner Circle: www.valeriefrancis.ca/innercircle
To learn to read like a writer, visit Melanie's website: www.melaniehill.com.au
Follow Valerie on Instagram and Twitter @valerie_francis
Follow Melanie on Instagram, Twitter and Facebook @MelanieHillAuthor
Acquire the power to write a bestselling story at storynerd.ca/courses
For access to writing templates and worksheets, and more than 70 hours of training (all for free), subscribe to Valerie's Inner Circle.
To learn to read like a writer, visit Melanie's website.
Get every episode summarized
Each time Story Nerd publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
