Kliff Kingsbury Joins Rams, Bringing Fresh Ideas

0:00On March 4th, the Los Angeles Rams just announced their 2026 coaching staff, and a big highlight is Cliff Kingsbury joining as assistant. Head Coach Rams head coach Sean McVeigh says this new role will be hands-on and collaborative, blending Kingsbury's strengths with the offensive team to keep. Things fresh Kingsbury brings a strong track record after two seasons as offensive coordinator for the Washington commanders, plus four years as head coach of the Settian, Arizona Cardinals from 2019 to 2022. McVeigh values having another ex-head coach around to share the load. Fans and analysts are buzzing because Kingsbury turned Washington's offense into a powerhouse, especially on the ground. In 2025, they ranked top five in rushing efficiency, and he helped rookie quarterback Jaden Daniels win offensive rookie of the year in. 2024, while reaching the NFC championship. The Rams themselves shifted to a heavy use of three tight-and-sets last season, more than any team in nearly a decade thanks to their depth at the far.

1:04Position, they're aiming to build on that, but McVeigh stresses the need to keep evolving schemes year to year. Bringing in Kingsbury's fresh ideas from run-pass options and personnel tweaks should spark that change, setting the Rams up to stay ahead in a league. That demands constant adaptation. That demands constant adaptation. That demands constant adaptation.