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newsMar 25, 20261:05

Kenya's Flower Industry Suffers $4.2M Loss

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Kenyas flower industry faces a significant crisis due to the Middle East conflict, with weekly losses of up to $1.4 million and a total of over $4.2 million in the past three weeks. The main issues are plummeting demand and severe shipping disruptions, leading to delays, longer routes, and record-high freight rates. This sector contributes $800 million to the economy annually and supports half a million jobs. Farms like Isinya have seen exports drop by more than half. The unrest in the Middle East has also disrupted cargo routes to Europe, further exacerbating the situation. Growers are now calling for direct flights to Europe to save markets and prevent mass layoffs.

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Kenya's Flower Industry Suffers $4.2M Loss

Canada News Today | 2 Min News | The Daily News Now!

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Canada News Today | 2 Min News | The Daily News Now!Kenya's Flower Industry Suffers $4.2M Loss. Machine-transcribed; use the interactive transcript above to jump the player to any line.

Kenya's flower industry is taking a hard hit from the Middle East conflict. Growers report weekly losses up to $1.4 million, adding up to more than $4.2 million over the past three weeks. The main culprits are falling demand and major shipping snags. Earlier this week, the Kenya Flower Council highlighted delays in deliveries, longer shipping paths, and record high freight rates of $5.80 per kilo, the steepest in 10 years. This horticulture sector pumps $800 million into the economy each year, and supports half a million jobs. At farms like Eseania, 34 miles south of Nairobi, exports have plunged by more than half. Even though the Middle East isn't the biggest buyer, the unrest has thrown cargo routes to Europe into chaos, jacking up costs and slowing everything. Down, growers are now urging the government to launch direct flights to Europe to keep markets alive. Without quick fixes, they warn of widespread layoffs if tensions drag on much longer.

That's the story for today, Canada News Today, driven by AI.

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