Jordan Richmond from Richmond Auctions Talks About Gilmore Lion Sign

In this episode of the Paul Jr Podcast, Paul is joined by Jordan Richmond, co-owner of Richmond Auctions, to talk about one of the most historic and emotional pieces Paul has ever owned — a rare Gilmore Oil Company Lion sign featuring Gilmore the Lion, the real-life mascot who flew across the country with legendary aviator Colonel Roscoe Turner to promote Gilmore Oil in the golden age of aviation.

This isn’t just another piece of automobilia — it’s Paul Jr’s very first sign ever being sold at auction, and it carries a story that blends early American aviation, marketing genius, and iconic brand history into one unforgettable artifact.

👉 The Gilmore Lion sign goes to auction later this month through Richmond Auctions — don’t miss your chance to own a true American icon. Place your bid here: https://bid.richmondauctions.com/lots/view/4-JAC1EQ/scarce-gilmore-gasoline-record-breaker-38-double-sided-tin-sign-w-lion-ring