Insights on Lookalike Audiences from Dstillery | Jennifer Zeghibe
About this episode
Jennifer Zeghibe, Senior Director of Strategic Partnerships at Dstillery
Join us for an enlightening conversation with Jennifer Zeghibe, a leading voice in AI ad targeting, as she discusses how Dstillery is setting new standards in lookalike audience creation. Discover how their patented ID-free®® technology is revolutionizing programmatic advertising by ensuring privacy while enhancing performance. Jennifer shares insights into Dstillery's innovative approaches, from leveraging first-party data to developing custom AI models, and explains why their partnership with Simpli.fi is a game-changer for the industry. Don’t miss this deep dive into the future of ad targeting and the pivotal role of AI in driving success.
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