About this episode
This week's show is entitled, "Insights from the 2024 Buyer Experience Report" and my guest is Kerry Cunningham, Head of Research and Thought Leadership at 6sense.
Tune in to Learn:
- The surprising shifts in buyer engagement and the critical moments that influence buying decisions.
- How to rethink the sales pipeline in the age of AI and optimize interactions to match today's complex buying processes.
- Insights into aligning sales and marketing motions to ensure you’re not just building pipeline, but preparing for long-term growth.
- The role of intent signals and how they can be leveraged to create meaningful connections with potential customers.
Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
Sales Pipeline Radio was recently listed as a 30 Best Sales Management Podcasts
Get every episode summarized
Each time Sales Pipeline Radio publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Sales Pipeline Radio
Standing Out in a Commoditized Market
Sales Pipeline Radio
Harness Event Energy: Driving Growth Through Live Connections
Sales Pipeline Radio
Fix the Disconnect: Aligning Sales, Marketing, and Events to Drive Growth
Sales Pipeline Radio
Face-to-Face in an AI World: CAIS on Event-Led Growth
Sales Pipeline Radio