Influencers Vs. User Generated Content with Hamsah Ahmed

Hamsah Ahmed runs her own marketing agency that hypes brands up with the right content, influencer marketing, digital marketing, and user-generated content.

Hamsah focuses on working with non-profits and small agencies to build their brand into something people desire to associate themselves with. Here are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency:

• The benefits of working with non-profits and small agencies.
• How to measure how well a post is performing.
• How to get customers in different countries.
• The difference between working with small businesses rather than big businesses.
• How the pandemic has changed small business behavior.
• The most effective influencer marketing.
• The future of user-created content.
• How much budget you need to get influencers.
• Why use an influencer instead of a UGC strategy.

Resources:

• The Subtle Art of Not Giving a F*ck
• DevNoodle

Connecting with Hamsah Ahmed:

• LinkedIn
• Website
• Instagram
• Twitter

Connecting with the host:

• Josh Hoffman on LinkedIn