Improve Your Putting in Just Five Minutes a Day with Matt Davis

0:00This on the Mark Podcast is brought to you in part by Sinovs. Wherever potential leads you get there with speed, get there with scale, get there with Sinovs. Sinovs, get there. How's it my on the Mark tribe and this episode of the on the Mark Podcast you are going to get basically a full on putting tutorial. Understand you can just improve your putting inside of five minutes of work a day, understand the relationship between read speeds, lines and commitment, realize why not every five foot putt requires the same pace. And then find out by using the puttocup how you don't have to go to the golf course to turn three strokes into two. That's worth a while. How's it I am Mark Imelman.

1:00Thanks so much for downloading the show. Thank you for being a part of who we are. I love to hear the feedback, the comments, everything. Best way to reach me is via direct message on Instagram or in the comments to all of our videos on YouTube. If you aren't subscribing there, go do it. We respond to those. I respond to those. Often as I can. If you aren't a member of the tribe there, go and search and subscribe to Mark Imelman. Watch these videos, watch the golf tips, watch the golf swings, all that stuff that we are putting out there for you at my YouTube channel. Also, while you are on YouTube, go and check out Mark Coligy, search Mark Coligy, M-I-R-K-O-L-O-G-Y, golf and search and subscribe there. It is purely golf instruction and it's me. We are going to be adding playing lessons with celebrity guests coming up here in the not too distant future.

2:01So check it out. We've got all sorts of videos, long and short form to help you to improve your game. So, our one-stop shop idea is growing. Speaking of shop, remember my book, Lessons From The Best is available for purchase if you go to back9press.com slash Imelman, B-A-C-K, number 9, pres.com slash Imelman and training aids. You know, training aids are the thing, like this putter cup you're about to learn about. Best place for training aids is golftrainingaids.com and you can go there, use the code on the mark one five, on the mark 15 to get yourself 15% off. Okay, more codes, more support, more good news at the end of this podcast with Matt Davis. Stay tuned for that in the meantime. Enjoy this conversation and start your journey to making more pressure putts right here, right now. This segment of the on the mark podcast, it was brought to you by Sonovus.

3:05Sonovus, the bank of here. If you've listened to this podcast for any length of time or watched us on social media or watch on the new mark college channel on YouTube, you know I'm a sucker for a training aid. So when I was a recent convention, teachers convention and talking, Matt Davis, welcome, gave me his putter cups and look at this thing, it's silicone. This one travels with me because my other three have been absconded with by my daughter. Anyhow, I've got Matt on the line, Matt so welcome, so good to have you, welcome to our on the mark show. Mark I'm so excited to be here. Thanks for having me. What a cool little concept. Okay, before we dive into it, stay tuned folks. Matt's going to talk about the putter cup and how it works. But Matt, I am so refreshed when I met you because most folks who are trying to dive into the training aid market are coming into it with, you know, some sort of thing to speed train or some sort of thing to drive the ball longer. And it's all about speed.

4:05Now yours is about all about speed, but more important speed to me. And that's some speed on the putting greens. Tell me, tell me why you were inspired to go towards putting when you zigged when everyone else is zagging, I guess, what's happened? Matt Davis Yeah, I mean, I think it's the stroke-scained data that kind of tells you two things at once. Right. One is that length off the tee is a huge separator, but the putting is where an everyday player can put on par with a professional if they can do the right things. But if you go out and play in a program or any event where you have everyday players, there's still many out there who don't put like a pro. And there are reasons for that. So I've golfed for a long time. I've always loved putting and I saw the opportunity to try and help more people love it as well. So I went for it. Bob Ratilla, noted sports psychologist. He has said this to me in person. He goes for a golfer to be good and I'm paraphrasing.

5:08You've got to learn to love your putter. Now to me, that's the tenuous relationship at times because when you're making putts, it's easy. When you're not making putts, most folks hate it. They're going to buy new putters. But the truth is, if you just invest some time, you're likely to improve. I'm guessing this was the inspiration for you and your putter cup. Yeah, I think there's kind of two maybe limiting beliefs that golfers have. I think one is just around expectations. If they're watching golf on television, they say putts going in because that's what you're going to see from the leaders of the tournament. Oh, score. I mean putts are made. I can tell you this for free. Yeah. But they're not seeing all the putts that aren't falling in. And so I think there's an expectation that they're so far away from what good looks like that maybe it can be demotivating. But then the other side of it is there's this concept of kind of effort to reward and how

6:12much time when you talk about spending some time is really required. And I think there's a perception out there that it takes a lot of time and it takes a lot of effort to be good. And part of my goal with putter cup is to kind of dispel that. And my folks know it's really just a few minutes a day. If you're working on the right things and that gap between the 80th, 90th, 95th percentile of putting can be closed pretty quickly. You talk about working on it and I want to dive right in here Matt. I was going to have people have you tell people about your other job with Microsoft but I feel like this is more important for us. Absolutely. There's three putter cups. Relations that come in one box. So it's basically a three and one and they all have different functions. Now couple one is hard and I'll tell you about my personal experience with that in a minute. But the two silicone ones there's one and you talk about practice and my oldest daughter practices a lot and I do periodically at best.

7:14And we have a Matt in our living room. So we are the consummate golf family. And the Matt's like 25 feet long and she's taken the big I call it the big one. And she just let it there. You got in your hands for the first coach. I'm starting YouTube. It's yellow. It stands out. It's it's easy to I remember when I was a kid I used to put towards a cup or a mug or a glass or something like that on the hallway carpet. She's got it on there. And I'm surprised my dog hasn't taken off with it just yet but he's got the thing stuff there. Again, I'm getting back to it's so easy to practice because anyone can go and practice. You don't need to be on a putting green. You can work on your stroke or whatever. And this is the big one's just a nice target. There's a little bit of ledge. You got to hit the ball some speed to get into the into the hole. And it allows her and would allow any of the users if that to get to just work on your putting it home a little bit.

8:15So if you get out from work, you want to buy some steam off. You got to match up coming whatever the case might be. You don't need to drive off to the golf course. Is this part of your inspiration? Yes. So I've heard many episodes of your podcast and so I've heard a number of folks refer to call it like the three key elements of putting, right, being read, speed and line. But I think there's a fourth element that often goes unloved which is the human element of pressure. Okay. The difference between the difference between practicing and an isolated call it sanitized way versus the real pressure of a real putt. And it accounts for so much in outcomes. All right, you can have a beautiful putting stroke, but if you can't apply it under pressure, you will run into trouble. And so one of the original kind of inspiration I had for these was actually just seeing folks who were kind of folding mentally, particularly over those short must make pots that you

9:19have an expectation to kind of make. And that's actually why there are three different ones. So there's a lot in the world of putting right now. That's kind of one size fits all where I've heard you use the hammer and nail syndrome. But when someone else is show you recently too. Yeah. Yeah. But every puts different, not every five footers the same. And one of the big debates right now is about capture speed and how fast the ball is moving at the hole and the math that if the ball is moving slowly, the cup is larger. But I wouldn't recommend to folks that they tried to intentionally deliberately stop the ball on a very tiny spot on the edge of the hole to try and maximize the size of the hole when they've got something on the line. And a five foot putt. You have this kind of margin of error for speed where the putt's still going to drop. The most important thing is that you're committed to a very specific spot on the hole and you

10:22give it a good roll. And so that was the inspiration for the first of the three that I came up with, which was the harder one, the plastic one. It's only a one point. Me with my pants down, by the way, just for the record, not tell you why. Oh, do tell. Do tell. Do you give gag first? It's only a one quarter of an inch incline. And when I hold it here, you know, without the context of a green or a hole for it to be plugged into, you know, it looks a little bit like a flying saucer. But it's just one quarter of an inch, which really isn't much to get over. The capture speed or the speed that the ball needs to be moving at the hole is really just that kind of magic Dave Pell 17 inches past type speed. It's nothing, you know, too much. But there are certain puts where that's the best commitment you can make to that put is I'm going to give it the pace to get to the hole. The only thing I'm not going to do is leave it short. And typically that's going to mean you're also keeping it inside the edges of the hole because you've got that pace. So it's, but it's a pressure trainer.

11:24It has to be a really good putt with that pace for it to go in. I can tell you a quick side story because I had a few years where I was playing competitive eight ball and nine ball pool. Okay. And I had the opportunity to practice on a table that's called a tight pocket table where they've taken wooden shims and they've shrunk the width of the pocket to just barely more than the size of a pool ball. And it is maddening. It's so hard. But the second you step back to a real pool table, it feels like cheating. It's so easy. And this has a similar effect. There are going to be some putts that will drop to a full size hole, a regular hole, but they won't be good enough to drop with this. So it's training that kind of pressure. So that was the inspiration for the first one was really helping people kind of get out of their heads over those knee knockers, commit to a spot inside the edges of the hole, give it some pace and hope for the best.

12:26The one that Matt's talking about folks and again for the audio listeners, the putter cup is yellow. It's cup two of the three of silicone. So they've been double. They've all got well part apart from the big one. They've all got a basically a bevel underneath. So you slip it inside the margin of the cup. So it essentially lines the cup where the big one, the one that's living in our mat doesn't. You can just use it anywhere. And I use the firm edge one, the speed bump, I think you call it. Correct. You talk about pressure. We're on camera and we're shooting videos for Marcology. And so the cup on the green we were on was in disastrous condition. So I said to folks, wait a second, I've got this in my teaching bag. So I put it down there and they're like, oh, this is cool because for the camera, it highlighted the hole a little bit. So they're like, okay, we're doing a segment on five foot puts, you know, because the way I see it is on the PGA tour eight feet is kind of the break even range.

13:29It's like 50, 50 or people will take one and a half pots on average from that. And then when you start to get inside five feet, to me, that's where the money's made. Because if you are good from that range, you're going to make lots of threes and forrests. And you know me about threes and forrests. So they put the cup down, they give me about four feet up the hill. And I hit the first one, now I'm wanting to make it because we are taking the shooting. And the first one I hit it a touch to firm and it hit the front of the ramp and flew straight over the hole and went down the other side. And the entire camera crew starts laughing at me. And then like rarely and then side tried one more time. And I push it slightly and it hits the side of the ramp and get deviated off to the right hand side. So now I'm over two and we are on take three. And so I remember in my mind, I'm like, okay, let's like, let's lock in to use a youngster's term a little bit more here. And I stood over that putt with real intent. I'm like, I'm going to hit this not just online, but with perfect speed so it climbs the ramp

14:30and topples in, which I doly do. And it was maybe a mindset shift. I'm struggling to verbalize it. But where previous, our standing edge banging balls at the hole, all of a sudden my intent, like you talk about your pull balls, seemed to narrow a little bit. And it's something now when I got in play, I'm like, okay, whether it's five foot uphill, downhill side hill, there's got to be intention about what you're doing because most parts I feel like I missed. Hell Sutton set it on my show. He goes, the shots failed in your head before you even hit it. And the intention that the speed bump brought, because it doesn't narrow the hole, the speed bump, right? It's the regular side. It does have a shrinking effect just because if you hit too far off center, right? In that sense, it shrinks it. So it's just kind of a different way of shrinking the hole. Well, in some, but then side of this, the speed bump, the putt or cup, this is whole side, regular regulation. Correct. Yeah, it doesn't, it doesn't visually look much. But if you're a little off, I'm seeing balls deviate and stuff like this.

15:32And I was like, oh my gosh, this is such a good way to use time productively, I guess, when you're practicing putting. I'm sure you're. That's the goal. The goal is that it just takes a few reps a day. And when I play now, I picture them in my mind's eye. It depends on the putt. So if it's a putt that I want to hit with some pace, I absolutely picture the speed bump. And if it's a putt where I'm okay with that kind of dying speed, I'm picturing the center cup. But I picture it because it helps me commit to a really specific spot around the hole. And I think there's a real space for these inputting practice right now because beyond all of the training aids that are out there for the big swing. When you look at what is being emphasized in putting instruction and inputting training aids right now, I'd say there are kind of, there's a lot of very stroke focused stuff out there. And what a stroke should be and what a stroke should look like.

16:35Of course, there are certain elements that make it easier for a putting stroke to be repeatable and consistent. That if you have them, you will probably be better at putting. But there's this gap between practice and instruction and the experience of pressure on the course. And I think that's what's maybe been missing when I look at just even something as simple as taking pots from different spots around the hole versus just taking the same pot over and over to quote unquote, groove a stroke. That's another thing I really value about these putter cup training aids is you can use them from 360 degrees and you don't have to set up a station over and over and over. You can just see what it's like to experience pressure and commit to a speed first, then a matching line. And the great news, the part that I hope people can take away is you get out on the golf course, you take a putt after using these.

17:36And the first thought you're going to have is, oh no, I pulled it. I pushed it and it goes in because you're used to having something that's just a little bit less forgiving. It's like I said, it's almost like those type of pocket tables on a pool table. Yes, a personal feeling I have. And some folks at your club, maybe on the putting green, they've got those really tiny holes. I've seen a hole in the green where this thing is my new, I mean, you barely get a golf ball in there. And whenever I go and stand by one, it's maddening to me because next thing you feel like you're so tight because you're trying to make this the ball through this into this tiny little hole. It starts to wreck the feeling of freedom and of swinging to me. I agree. It's just so small, it's a small lure, but not that kind of situation where all of a sudden I'm super tight and I'm just trying to steer the ball into that tiny little hole. Even though the hole is marginally smaller with a putter cup, you feel still that there's

18:39a freedom to your putting stroke in my experiences. Yeah, the goal is to put a golfer's focus on the target and out of anything they're doing with their body because the moment you're concerned about what's happening with your trail hand or your lead hand or your alignment and you're thinking about your body and not your target, you're lowering the chances of you making that put. So I agree that those tiny cups produce really hesitant strokes in the end. The center cup, the one that you've been holding up, it's a one inch reduction. It takes it from 4.25 inches to 3.25 inches. Nothing to the point where you're describing where I feel like it would lead to a hesitancy. It's really just it tightens how right your start line and where the entry point on the hole is going to be so that again, you get out onto the golf course and maybe you think

19:40you didn't make your best stroke but all of a sudden more putts are falling in. And I want to say this folks, the center cup which I'm holding, audio listeners go check the side on YouTube search for market movement. The center cup, if I turn it upside down, you can see where the bevel is that fits into the hole. But on the inside of it, on the whole side, the silicone gives a little bit. So if the ball was resting on the edge with a right amount of pace, it's still going to topple in. And that's the beauty about this too, where you shrink in the hole, but unlike that hole in the ground, which is so tiny, where there's no margin for error, this gives you a little bit again. So even though the hole is smaller, if you've hit something with like ideal spot, it's going to topple in, it's not going to sit in the edge. Yep. And so fun story, right? The two with the bevels that go into the hole are the ones that I started with. That's kind of, I was thinking about practice on a practice screen. And I went to a couple of my local courses and tested out prototypes and all was well.

20:45And then I went to a visiting course one day and I took them out of my bag and went to go put them into a golf hole and there were no golf holes on that green. On every golf course, punches holes on their greens. Sometimes they just kind of have posts that they stick into the ground. And that is what necessitated the big one, the big one, which I called the To Go Cup. But the principle, but intended to maintain those principles, you still have really true deliberate putting practice where your speed has to be correct and your combination of speed and line has to be correct in order for it to be captured. So you're still feeling that simulated pressure that is meant to make the real thing feel easier when it comes. The To Go Cup folks, it reminds me of I work on the PGA tour. So you see guys preparing and all of them have, it's either hard and all soft. It's a softest sort of a silicone version, which is a flat disc that's the size of a

21:51cup. And when they're out there practicing, they have a couple and they throw these discs on the ground where potential hollow cations would be. And then they practice putting to those discs, even though there's not a hole in the ground. This To Go Cup is the same sort of an idea, but it's got a cool edge. So again, if you're putting from range, it's easier to see because at times when you just chuck the disc on the ground and you might be going up a hill or something, you might not see exactly where it is, where again the yellow and the slightly, slightly slightly raised edge is supposed to spread this and sisters. It's the visuals of a long range putt to me a little easier. And if you're standing really far away, I tried to be really deliberate about them working together. So if you wanted to increase the height, the speed bump in the center cup do work with the big one. You can plug them in. So you can see that's still a flush edge, right? It was designed just to give you an even bigger visual target. And then if you're practicing indoors, like the carpet in my office is kind of thin.

22:53It's a concrete floor. So it's pretty fast in terms of speed. It can almost be hard to dial down the speed enough for the capture. And so adding that extra one quarter of an inch, just a slightly bigger incline, but it gives you some variety. And then I call this one just self torture mode. It really is. It's hard. When you put the center cup in to the to go cup, it's maximum difficulty for those who desire it because it really has to be the perfect put for it to go in. I got to ask you, I know you work at Microsoft, but you're in the golf training aid market with a very savvy product, I must admit, because when I grade training aids, I look for a few things. First off, I look for portability that can travel with you. These certainly can live in your golf bag. Then I look for versatility and this very versatile because you have the three different elements to it. And I look for being idiot brief.

23:53Well, you can't screw this up. I'd get how dumb you are because I never read directions. And this is just like, it's so sensible. And it's such a real part because I want to have you talk about this now. You're a smart guy clearly. A lot of people don't realize that the power is the only club in your bag that you'll use on every hole. So logic would say that it deserves more attention than everything else. But I would, that it doesn't. I would, I would go back to that kind of limiting belief I mentioned, which is just this, you know, why don't more people show love to the putter the way that they do? And I think it's this perception that they're so far away from being good and that it's going to take so much time to get good, that it's just not worth it. And so one of the messages that I'm really trying to deliver is it doesn't take that much time or effort. If you're focusing on the right things and you're practicing effectively and efficiently,

24:58it doesn't have to be, you know, I see social media reels where someone sets up an hour of putting practice. And every time I see it, okay, that might be the right choice for some, maybe at the high end of the game, but we're lucky if we can get most people to practice for five minutes before a round of golf. And so yeah, I'm really, I'm really trying to unlock that you can improve significantly by not even really focusing on the mechanics of your putting stroke. It's about your focus and understanding what you're trying to accomplish on a putt, which depending on the putt, could be faster pace, could be dying pace. But it's about committing to it. And you know, when you crumple off a ball of paper and you throw it in a waste basket, you don't think about it. We just look at the waste basket and throw it and short parts are not that different. I want to say this first, like if ever you've played in one or the fundraiser or scramble

26:00or remember guest, when there's a bunch of people on the putt and green, remember that moment where you get out there and there's no hole to putt towards. That's when one of these things, you just check it on the green somewhere and if you go, so the versatility is great there. One more question for you and this is purely an opinion question, but I want you to take anyway because I'm loving your mind. Recently I was on a show and they asked me how, what's the key to like lowering your handicap? And I said learn to play for money even lies. And then I borrowed a Bob Jonesism, which is turning three strokes into two. And I said the easiest way to do that is when you start identifying shot number three and you practice on that a lot. And they are smaller podcasts, but they did a real on this thing and it went viral. And there was a healthy dose of hate for me and there was a lot of folks in support of me. And I'm like, if you get good at shot number three, you're going to be really good.

27:02So I'm like, go and identify shot threes. They might be lag parts, they might be short parts, they might be putt bunker shots, you name them. And then a lot of folks going, well, my shot number three is a reload off the tee. Okay. But yes, the point that I'm trying to make that maybe the context was lost. They like shot number three is not worth it if I can't get to the green. But the way I look at it is on those odd occasions, if your handicap was not that low, that you get to a green in three or two or whatever and you've got that birdie parts or you've got that par attempt that you can win the whole and win the member guest or whatever. And you fall over in your face because you haven't practiced this thing. Those moments are more of a let down than all the others that people are thinking about. I'm expecting that you kind of somewhat agree with that observation. Yeah, I think there's two things, right? I mean, first, that's the moment of truth. And so the pressure absolutely builds the closer you get to the hole. Because that's where your expectations go up.

28:04Yeah, I think when you have a field, a couple hundred yards wide, you have a lot of room for acceptable outcomes. Yes, right. But once you're five feet away, if that putt doesn't go in, you might be thinking about that putt for the rest of your day and maybe your night, depending on what was on line. With turning three strokes into two, part of the beauty of this, if you can have effective practice and get to a point where you're basically putting on par with scratch or professional from six feet and in, it just takes so much pressure off the other shots around it. So if you have a 60 foot lag putt and you can get it to five feet, you, it takes some pressure off of that lag putt knowing from five feet. I'm pretty good. So you see a bigger field of acceptable outcomes, same with chipping, right? It's let me let the potter be the hero. I'm not going to try and, you know, introduce added pressure to a chip shot,

29:04trying to get it to three inches because that's the only way I'm going to make the putt. So it has a compounding effect to be sure. Love that. Inquiring minds need to know. I'm assuming you're putting statistics have improved since the invention of your little lady. I admittedly have always been a pretty good putter, but I think it's because I had this mental principles for as long as I've been playing, which is committing to a speed, okay, particularly inside of five feet, right? Not aiming outside of the whole very often. And I think that's kind of what I want to mind that. That is a really, really good one. And a lot of people, they poo poo aim point, but most times if you're reading a five footer, you there's not a percentage worth of break unless you're playing a gust of national or something. So it's very unfair that you would aim the ball outside the field goal post.

30:05Especially if your previous shot got you there, right? It's going to take the fall line, right? If it's getting past the hole, the greens are already showing you where it's going to get straight, right? It's already, it's like kind of already shown you or done the work of taking the break out of your next putt for you. So yeah, on short putts, it's easy to over complicate things. Whether it's thinking about your stroke and just seeing someone collapse under the weight of the word should, yeah, what I should be doing with my body, but I, you know, how am I releasing the puttarts? No, there's a spot on the hole. You can roll the ball through it. And if you practice to a higher standard, there's a good chance it's going to go in. My, I learned to play for my grandfather. I was introduced to the game around the age of 13. And I can tell you the last time I remember missing a putt, although I've, you know, missed them, but missing a short putt, we played match play.

31:07And it was a whopping nickel a hole. So there was money on the line. But I had a four foot putt just straight, not much break, a little bit uphill and I left it short. And he said, Matthew, firm in the back of the cup. And I, until inventing the speed bump and picturing the speed bump, you didn't know the mental device was firm in the back of the cup. Just don't leave it short. You'll make the comeback or if it doesn't go in. But that's the thing, too. Now I want to go there, too. Now you're opening up my mind. When I put the speed bump in the cup and I was at the press run and I was going firm in the back of the cup, it was too firm because the ball ramped completely over the hole. And there are a lot of these golf jargonisms where all the other stuff, the, the sage advice handed down from generations past. And to me, firm and to you, firm, those are subjective. Yes.

32:08But with this right away, it sort of lets you know, okay, this is what firm feels like or what firm should be for it to be firm in the back of the cup or dying in the front side of the hole if it's downhill or something. That's the beauty of it. I, I, I thought you might refer to never up, never in, which is one of the more polarizing phrases in the world of putting right now. And I think goes back to that real truth, which is there's a difference between math and the experience of putting on a green, which is not every putt is the same. And there are some puts that absolutely are never up, never in. And then there are plenty of pots where anywhere within 10% of your distance to the hole is great. I'm so glad you would bring that up because I have, they're not enemies, but I call the spade a spade with the show. And, and it's all I can do because the golf ball doesn't lie.

33:10And I'm not going to miss the truth or blur the line, shall I say. And I completely agree, there'll be some puts where you from 10 feet where take two and lie leaf. Don't turn that into three puts. But then there'll be a situation where it's 10 feet uphill and I'm like, give the whole a chance to catch this thing. So there is, you've said it so well, not every five footer is the same. But you need to practice them all and be golf IQ enough to be smart about stuff. And that's the beauty too to unlock something else. It's just very simple training aid will teach you unbeknownst to you. Because with the slide ridges, the ball's going to go over. Every putts going to require a certain amount of speed. And you will find quickly enough if you down hill, it'll be a little less. And if you up, it'll be a little more. It's kind of like the wind effect in golf. People expect more help out of a helping wind than you get and less hurt out of a hurting wind.

34:11Just because no one's ever quantified the thing for them. And without, and what you're doing here without telling people exactly the data of it, this helps quantify what firm in the back of the hole or dying over the front side of the whole downhill may feel like. Absolutely. And it's about making sure you're carving some time into your practice that actually prepares you for the experience you're going to have on the course. What is the hallmark of good practice? I think it's two things. I think number one, it is to prepare you for a game. In any sport, the goal is to be prepared for the moment of through points counting scores happening. But I also think it should make the real thing feel easier rather than harder. And I think there's a lot in the world of putting right now that doesn't necessarily make it easier. And some instances, it's actually doing the work for you.

35:12Right, it's not actually teaching you much at all. And I mean, anyone can drop some of these things down and hole 100 putts in a row because it's doing the work for them. It's not teaching pressure. And so it's about, again, I think there are elements of a good putting setup. How you address the ball. Obviously, reading grain is critical to understanding the end to play between speed and line. But it's important to make sure part of your putting practice is stimulating the real thing. And ideally, challenging you beyond what you're going to experience. So that then when you have a five footer and whether it be for a nickel or a multiplier of that, you're ready for ride. It's true. Yeah, folks, get ready. Good news is when you go and get your putter cup, there's three include the center, the speed bump, and the to go.

36:14Um, five percent of all the cells go to the first tea, which is something that's very near and dear to my heart. So God bless you and God speed. Matthew, share for folks where they can find these and where they can find more from you, please. Yeah. So the best place would be the website, which is puttercupgolf.com. On socials, I'm most active on Instagram. And if you just can't wait for a couple of days for shipping, they're also stocked in a couple of retailers so far. It's at Dick's Boarding Goods, which is also golf galaxy. Yeah. And then PGA to a super store. Getting to spend some time around you in Michigan and not listening to getting to talk to you a little more because it was quite frenetic at that little conference. There's a mind that's fascinating to me. And I'm expecting more out of you. I think this is going to grow into something else and you raise your eyebrows. So I'm thinking there's some more ventures that are brewing inside of that head of yours over there.

37:17But yeah, the, uh, you know, helping people understand why these rings will help them has just given me a fire hose to drink from. Yeah. For how people think about putting or don't think about it. And it's really lit a spark for me. So I'll tell you one fun last story. When I started out my career and had met my very first boss. So I've worked in market research for 20 years. That's, that's my trade. And that my first boss. So I'm a few weeks out of college. And they ask, they ask a benign question, which is, so tell me, where do you see yourself in 10 years? And an enterprising young man would say, I'd like to be VP of whatever. And my answer was, I think I'd really enjoy being a golf instructor. And they, you know, blinked a couple of times. But I loved golf since I had the chance to.

38:20I could eat, breathe, and sleep it. And so the next chapter for me is going to be getting into putting instruction. So I'm working on some certifications. I really love trying to take these concepts and make them pleasant and accessible to anyone so that they realize a few minutes a day focused on the right things. And who knows how many strokes you will shave, offer scores, but there's a good chance it's as many as double digits. Easily. Low hanging fruit. That's what I call it. It's low. Lowest, it's the lowest hanging fruit. Well, folks stand by for another stay tuned for another podcast with Matthew Matt when he becomes a certified putting instructor in the meantime. Go and get your putter cups. I'm not paid to endorse this stuff. But the more I've filled around with them, the more I'm like, this is absolutely genius. And again, I can bend the one over and keep it in my pocket for when I'm giving lessons. Kind of like teas. It is so cool, so simple, so easy to use.

39:21I mean, it's the best thing for lowering your score and keeping it athletic. That's the big deal for me. Agreed. Agreed. And I'm so glad to hear you're enjoying them. Oh, yeah. Well, they sat in the box for a little while until I got home and then I was sorting through my stuff. And I was at home. And that was the beauty of this, folks. I was at home. I didn't have to drive to the golf course. I tossed it down on my hallway. And I rolled a few parts at it. And then now it's one is living on a putting mat. So they're real part of my household. And I'm thrilled to introduce it. So I appreciate you letting me, Matthew. Thank you. Oh, likewise, likewise. Keep shining. The golf world needs more of you because we've all got to reduce three strokes to two. Agreed. Thank you, Mark. The segment of the On the Mark Podcast was brought to you by Sonovus. Sonovus, get there. I realize that at the top of that interview, I said the bank of here, well, Sonovus is here.

40:21And Sonovus, incidentally, is doing business as pinnacle financial partners. So the logo changed the name changes and the works with Sonovus. Go check them out. Go support them. They've been alongside me and this podcast for a long, long time. They're inter golf, also sponsors of Russell Henley amongst others. So the Sonovus people know golf and they're great partners if you're looking for a partner in the financial sphere. Right. The thing that jumped out to me out of that conversation, and there were a lot of things that jumped out to me, one that you can practice this at home and improve right away. Incidentally, I am proof that this has worked. Also, then the silicone putter cup travels. And if you play practice rounds, if you're a tournament golfer, this is a great way to take one small unit on the road with you, want to make the cup smaller to shrink them to improve your putting. But then that silicone cup, instead of carrying discs around,

41:23carry this thing with you and you can check it on the green. You can simulate where a whole location may be and you can put into a hole right there on the green by simulating it with the putter cup. Go check it out on the YouTube channel. They're very cool. They work. I am living proof thereof. But there was something that jumped out to me from that conversation. Is that every day golferers can put at an elite level. And I've always said that to people. And maybe I've just said it. But now I've thought about this. And I want you to think about this too. That whether you're an 18-handicapper, or whether you're a five-handicapper, you can put at an elite level if you practice correctly, if you read greens properly and if you understand speed. Because everyone can make a putt, right? And you can make putts more consistently if you practice appropriately. So you can take this all seriously right now and almost guarantee with this low-hanging fruit

42:27that you are going to lower your scores if you commit. Like me this morning, I committed once again to eating more healthy. So I am food journaling. I'm logging my food intake. Because now this is a commitment. So if you had to commit to putting at an elite level and practicing like this, I promise you you're going to lower your strokes. And then along those lines, I found it fascinating how mats take on the fact that pressure should be treated as the fourth element in putting. And along those lines, pressure in a different place, the pressure you put on the ground during your golf swing, when you put, whenever you do anything athletic, can be measured now way more easily. Go and check out AI-Censor.live. AI-Censor.live. I'm an ambassador to the AI-Censor. Go just spend some time on the website and see how easily and how simply information

43:29can be communicated. So you will use the ground more effectively to sequence your golf swing, to hit the ball more solidly, to then hit the ball farther with less efforts. By understanding, timing between the movement across the ground through your feet, and then how that works in time with your golf swing. AI-Censor.live. Go check it out. It's a worthwhile investment for you to get. It's simple. It's a mat. You can just chuck it on the ground wherever you are. Kind of like the putter cup. And go and practice and just move back and forth and let the golf number show you how you moving in relation to elite golfers at certain areas of the golf swing. It's genius. It's simple to use. It's portable. If you've ever watched a product review of mine on YouTube, you'll see I go for it. It proof. I go for usable when you're hitting golf balls. I go for portable. I go for versatile. The AI-Censor mat is all of that.

44:29So go check it out. AI-Censor.live. Thank you for downloading this one. Again, follow me on socials, mark, and discord. I'm a man. And subscribe there on YouTube to watch this. And tell your friends, you know the drill. Tell your friends, hey, if you're going to play golf, have lots of fun, make lots of birdies, and eliminate those dumb mistakes. Take it easy. Because they understand what it means to be from here. It's where we smile when we see our customers, and where they smile back. Sonovus, the bank of here. Sonovus, member of the AI-C Equal Housing Lunder.

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