
Ian Garlic | Forget Testimonials…Try This Instead
About this episode
You’ve been doing amazing work for your clients—and, if you’re like most business owners…
Nobody knows about it!
Today, I’m talking with the inventor of “video case stories”--Ian Garlic on the very best way to capture all the client wins you’re creating.
These are NOT testimonials (old-school testimonials can actually drive clients away)…
If you do amazing work for your clients, but struggle to get them to share you with others, this is a secret weapon that will help you clone your very best clients.
Ian’s captured over 10,000 video case stories and breaks down the 3 elements of a successful video case story, and tell you why he hates the word “testimonial.”
Get every episode summarized
Each time The Authority Builder Podcast publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Authority Builder Podcast

Mandi Ellefson | Secrets for Scaling a Consulting Firm in 2024
The Authority Builder Podcast

Rewind: Evan Ryan - Save 4+ Hours this Week with Simple AI Automation
The Authority Builder Podcast

Jody Sutter | 3 Step Plan for Long-Term Growth
The Authority Builder Podcast

Rewind: Work by Referral Only - Part 3
The Authority Builder Podcast