How We Build 100 Stores Across India from 0 | GKB

Everyone talks about startups… but no one talks about how hard it is to carry a legacy forward.”

What’s harder and building a startup from scratch or scaling a legacy business?

In this power-packed episode, we sit down with Priyanka Gupta (Director at GKB Opticals), who is leading a 100-store eyewear empire across India

From leadership struggles at 22, to building brand relevance in a new generation, to understanding consumer psychology, luxury vs affordability, and the future of retail in India — this episode is full of raw, real insights.

What you’ll learn in this podcast:

Startup vs Legacy Business – what’s actually harder?

How to scale from 1 to 100 stores

The secret behind affordable luxury in India

Why offline retail is NOT dying

Leadership lessons as a young woman in business

The power of branding, perception & customer experience

Future trends: Gen Z, fashion, and self-expression

Whether you're an entrepreneur, creator, business owner, or just curious about how brands grow — this episode will change your perspective.

00:00 – Podcast Highlights

01:00 – Introduction

02:30 – Startup vs Legacy Business Reality

06:10 – Challenges of Running a Family Business

10:45 – Leadership Lessons at 22

15:20 – Building 100 Stores Across India

19:30 – Branding vs Product: What Matters More?

23:40 – Consumer Psychology & Buying Behavior

27:10 – Luxury vs Affordability in India

29:50 – Is Offline Retail Dying?

32:00 – Future Trends: Gen Z & Eyewear Fashion

34:30 – Rapid Fire Round

36:30 – Final Advice for Entrepreneurs

Promo Code – 444Delhi

10% Off on all products only for Delhi region.

Only at the store and not online.

Offer Period - Offer valid till 31st May 2026