How to use Black Friday to Clear Your Dead Stock
About this episode
Do you have too much stock in your business right now?
If you feel like a lot of money is tied up in stock and there is not quite enough in your bank account right now, you are not alone.
So I thought with the Christmas season fast approaching I would give you some practical ideas about how you can change that fast. Particularly, I am going to focus on how you can leverage all the fuss around Black Friday to clear your slow-selling dead stock without damaging your brand.
[02:14] The Impact of Discounts on Brand Perception
[03:29] Effective Stock Management Strategies
[06:49] Identifying and Categorizing Stock
[13:39] Promotional Tactics for Slow Sellers
[17:57] Final Tips and Recommendations
Links:
Learn more about Stock Doctor - https://www.resilientretailclub.com/stockdoctor/
Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/
Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/
Get every episode summarized
Each time The Resilient Retail Game Plan publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Resilient Retail Game Plan
The Shop Window Pyramid: Visual Merchandising Secrets for Independent Retailers
The Resilient Retail Game Plan
Retail, The Lipstick Effect, and Why You Should Keep Selling
The Resilient Retail Game Plan
The Power of Community: Why Every Retailer Needs Their People!
The Resilient Retail Game Plan
Retail Industry Trends - 2026. Retail is changing FAST!
The Resilient Retail Game Plan