
About this episode
Today Greg is joined by JT Barnett, a digital creator and founder of BarnettX and CreatorX, where he helps SMBs and Fortune 500 companies create content. In this episode, Greg and JT talk about viral growth versus slow growth, tools and workflows, and creators you should be following.
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https://latecheckout.substack.com
FIND ME ON SOCIAL:
Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
TikTok: https://tiktok.com/@gregisenberg
LINKS FOR THIS EPISODE:
Production Team:
https://www.bigoceanpodcasting.com
JT Barnett:
https://barnettx.com/jt
https://www.tiktok.com/@jtbarnett
SHOW NOTES:
0:00 - Intro
0:47 - TikTok trends vs TikTok storytelling
5:26 - How to think about branding
19:23 - Creators to watch
28:04 - Tools and workflows for short-form content
35:11 - JT's favorite creators and why
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