
About this episode
Generating leads is the lifeblood of the land flipping business. Without a steady stream of leads, it's challenging to keep the deal pipeline flowing.
In this episode, we'll delve into various methods for generating leads and deals in the land flipping business.
One of the most common methods for lead generation is Direct Mail. Direct mail is a straightforward and repeatable approach. You can create a targeted list, choosing specific criteria such as property type, ownership duration, location, and more. Outsourcing the mailing process is recommended for efficiency.
But this is just one method. We have many more, including:
- Cold Calling,
- Outbound Texting
- TV ads
- Pay Per Click
- Social media ads
- SEO
- Repeat sales and referrals
Each of these lead generation methods has its advantages and considerations to make before using it to generate leads.
Whether you're an experienced land flipper or just starting out, understanding these lead generation strategies is essential. By mastering the art of lead generation, you can pave the way for a thriving land flipping business.
Remember that not every lead will convert into a deal, and due diligence is essential in ensuring a successful transaction. Never ever force a deal.
Tune in for a deep dive into these lead generation strategies and find out which best suits your business!
Key Takeaways:
Always have leads (02:15)
Gauntlet mentorship program (05:55)
The stages a lead goes through (14:04)
Don't force a deal even with little deals (16:20)
How to calculate cost per deal (19:30)
Why direct mail works for land flipping deals (21:54)
Offer letters vs neutral letters (25:)
Cold calling to find leads (28:54)
Outbound texting for leads (30:50)
TV ads, Pay Per Click, Social Media ads, and SEO (34:40)
Repeat sales and referrals (46:45)
Looking for value-add opportunities (54:49)
Time to answer some questions (56:19)
Additional Resources:
✨ Get all of our recommended tools and services at https://resources.landconquest.com
✨ Follow Pete on Instagram here: https://www.instagram.com/partnerwithpete
✨ Connect with Pete on LinkedIn here: https://www.linkedin.com/in/partnerwithpete/
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Turning Profit is a podcast for people who love real estate, brought to you by Pete and Heather Reese.
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