How to Communicate Across Departmental Divides

Have you ever wished that there was some sort of Star-Trek universal translator device for communicating your department’s needs to the C-Suite?
Well, the technology isn’t quite there yet, but today’s guest offers the next best thing. John Sheridan, Co-Founder at Agency Performance Systems, joins the show to share the secrets to interdepartmental communication.
What we talked about: - What your CFO cares about - How to communicate risk from a business perspective - Why you need to ditch the jargon and simplify your message

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