
businessJun 4, 202437:17pending
How This 19-Year-Old Got 11 Million Views In 4 Days (Shorts Masterclass)
About this episode
Ep. 231
What does it take to get 11 million views in just 4 days? It’s the ultimate masterclass with 19-year-old sensation Jenny Hoyos, who cracked the code with YouTube Shorts.
Kipp and Kieran dive into Jenny’s strategic approach to creating viral content and building a massive following. Learn more about the art of video progression to keep your audience hooked, the importance of balancing entertainment and education, and Jenny’s top secrets to optimizing viewer retention and rewatchability. In this episode, Jenny shares actionable insights and proven tactics that can transform your content creation game.
Mentions
Jenny Hoyos https://www.youtube.com/@JennyHoyos
Blue Ocean Strategy https://www.blueoceanstrategy.com
MrBeast https://www.youtube.com/channel/UCX6OQ3DkcsbYNE6H8uQQuVA
Grab HubSpot's free AI-Powered Customer Platform and watch your business grow https://clickhubspot.com/cmt
Resource
[Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Get every episode summarized
Each time Marketing Against The Grain publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Marketing Against The Grain

This AI Second Brain Remembers Everything I Save (Codex)
Marketing Against The Grain
May 12, 202630:18pending

How Brands Win in ChatGPT Search
Marketing Against The Grain
May 7, 202617:01pending

Use AI for Ideas, Not Content (Here’s How)
Marketing Against The Grain
May 5, 202614:10pending

How to Rank #1 on Google in 2026 (The 6-Step SEO Playbook)
Marketing Against The Grain
Apr 30, 202620:08pending