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pplpod — How The Creepshow survived Sarah Blackwood leaving. Machine-transcribed; use the interactive transcript above to jump the player to any line.
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So if you pull a crucial gear out of a finely tuned mechanical watch, the ticking just stops. Right, yeah, the whole thing seizes up. Exactly. The entire system is built on this, like precision and codependence. So we're removing one piece completely breaks the chain of kinetic energy. Mechanically speaking, it just cannot function. It's impossible, yeah. But imagine, just imagine you yank that gear out, and the watch somehow, I don't know, recalibrated itself in mid-air and just kept perfect time. There'll be a magic trick. Right. But today, we are actually looking at the musical equivalent of that impossible machine. Welcome to today's deep dive, everyone. Glad to be here for this one. It's a fascinating story. It really is. So we're diving into the Wikipedia article for the Canadian Band, The Creep Show. And our mission today is to dissect the anatomy of well extreme organizational resilience. Yeah, because their story is fundamentally about navigating unpredictable transitions. Totally. We want to figure out how a niche project survives these massive structural shocks,
like the sudden whiplash of viral internet fame, and just decades in a notoriously unforgiving industry without losing its identity. And for you listening, whether you are prepping for a meeting, managing a startup, running a creative team, or just trying to keep any long-term project afloat, the mechanics of how this band survived it really provides a masterclass in crisis management. Yeah, they didn't just endure the disruption. They built a system that was like designed to absorb it. Exactly. OK, let's unpack this. Because to understand that system, we have to look at the architecture of their foundation. Where they started. Right. So they formed in Burlington, Ontario back in 2005. And they leaned really heavily into this psychobilly and punk rock space with a very distinct lyrical focus on horror films. It's just pretty niche. It is. But what stands out in source material isn't just the aesthetic. It's a personnel. You have Sean Sickboy McNabb on upright bass and backup vocals. Great nickname, by the way. I know, right? And then Patty, Thoreverand, McGinty on keys, and Matt,
Pomme, G on drums. And the thing is, these weren't like kids buying their first instruments. No, not at all. They were already heavily entrenched in the local scene. Yeah, they were playing in established garage bands, like Outspan, Jersey, Two-Face, Rehab for Quitters, all these local staples. And what's fascinating here is that this is the critical variable. When we talk about local music scenes, we often think of them as just places to play shows. Right, like a dive bar where you play on a Tuesday night. Exactly. But in reality, they are highly efficient incubators and talent networks. By pooling their prior experience, the founders of the creep show completely bypassed the volatile startup phase of the band. Oh, yeah. The Frankenstein's monster approach, like stitching together the best parts of past projects into this new, thrilling thing. That's a great way to put it because they didn't have to learn how to route a tour or, you know, how to negotiate with promoters or command a hostile room. They already had the operational blueprints. So they weren't starting from scratch.
Not even close. I mean, they probably had the phone numbers of every sound guy and booking agent in Southern Ontario already in their phones. Which explains how a band with such a niche focus actually gets off the ground so fast they came out of the gate as essentially a turnkey operation. Right. And that structural integrity showed up immediately in their live show. Yeah, the sources describe their shows as having incredibly fast-paced songs, massive sing-alongs, and just really energetic backup vocals. Yeah. And the industry response was unusually fast, like crazy fast. It really was. In 2005, the exact same year they formed in farm. Adam Sewell, at stereo dynamite, heard their demo and signed them. Just like that. Yeah. You put their track shake on the zombie night in Canada volume two compilation. Then by May 2006, they released their debut album, Sell Your Soul, and they secured an exclusive distribution deal with EMI Music Canada. Which is huge for an independent punk band. And he gets bigger. By 2009, they achieved this major milestone. They became the first Canadian band ever signed
to the California-based Hellcat Records. Yeah, for the US re-release of their second album, Run For Your Life. But wait, I want to push back on this a little bit. OK, go for it. How does a highly niche Burlington band singing about horror movies land on a massive California label like Hellcat? I mean, is it just the gimmick? Or is it the hustle? Because Hellcat signing a Canadian band was a massive anomaly back then. Oh, it was a structural anomaly, for sure. Cross-border logistics, visa costs, tour support for international acts. Those are usually prohibitive for independent labels. Right, unless it's a guaranteed return on investment. Exactly. The aesthetic might get the audience's attention, sure, but the underlying economics are what get the contract signed. So it was the hustle. 100%. Hellcat invested in them because the creep show had built this self-sustaining economic engine through just relentless touring. Yeah, the sources say they played the work tour in Montreal in 2008. They toured North America and Europe heavily in early 2009.
They even played multiple gigs in Russia later that year. Which is not an easy tour routing. No. And then eventually they hit the main stages at Australia's Soundwave Festival in 2010. So from a label's perspective, this completely derisks the investment. The band isn't asking the label to build their audience from scratch. They're basically just asking the label to distribute the product to an audience they're already actively conquering on the road. That makes total sense. But I mean, the physical toll of that kind of blue collar touring model has to be immense. Oh, it's exhausting. There's this really telling quote I found in the source material from Sarah Blackwood, who, well, she would become their lead singer later. We'll get to that. But she did an interview with exclaim magazine. Yeah, I remember this quote. She described there down time. And she said, quote, after about two weeks, we all get that itch. And after three weeks, our pockets are empty. And we're like, OK, we need to go back on tour. I am going crazy. It perfectly encapsulates the dual pressures of independent music, doesn't it? It really does.
Financial necessity and psychological momentum. Exactly. You are simultaneously driven by empty pockets and the sheer cabin fever of just being off the road. But the paradox of that grueling schedule is that it relies on absolute internal stability. Right. Like, you cannot book a 30-date European club tour unless you are absolutely certain your entire roster is actually going to show up to the airport. Right. Which brings us to their first major structural shock. Here's where it gets really interesting. Because their original lead singer and guitarist, Jen Hellcat Blackwood, gets pregnant and decides to leave the band. Which is completely understandable, but for a touring band, that's a crisis. Yeah, she makes her final video appearance in a track called The Garden. And she eventually goes on to form Hellcat and The Proud. And generally speaking, losing a front person is traditionally a fatal blow for a band. Oh, absolutely. The lead singer is the focal point of the parasocial relationship between the band and the audience. Fans form these deep identity level bonds
with the voice and the persona. So when you replace that person, the audience often feels betrayed. They see it as like a corporate imitation of the original band. Yeah, it's exactly. But they manage to completely bypass that rejection. It's like a monarchy keeping the crown in the family. They brought in Jen's younger sister, Sarah's in Blackwood. Right. Initially, it was just temporary to fill their touring obligations. But she soon took over the vocal and guitar duties permanently. She ended up leading them through years of heavy touring and recorded their third album, they all fall down in 2010. And the mechanism of that transition is just brilliant, because the familial connection provided an emotional bridge for the fans. It retained this vital sense of authenticity. It wasn't some hostile takeover or a random audition process. Exactly. It wasn't pulling in a stranger. It was keeping the project within the original bloodline. The fans accepted Sarah because her presence actually honored the band's origins rather than overriding them. It worked flawlessly. It kept the machine running at top speed.
But then they encountered an entirely different kind of disruption and external lightning bolt. The viral moment. Yes. In January 2012, Sarah Blackwood does a guest vocal spot with Walk Off the Earth, which is another Burlington band. They record a cover of Godi's somebody that I used to know. You know, the famous video with five people all playing a single guitar. Oh, everyone remembers that video. The impact of that video cannot be overstated. It was a true algorithmic lightning bolt in the 2012 YouTube landscape. It hit 127 million views in just four months, which in 2012 was unfathomable. Insane numbers. They received massive public praise from Godi Amself and Kimbra, the original tracks co-singer. And then by February 2012, crazed hits reported that Walk Off the Earth had signed a major recording contract with Columbia Records. So suddenly, you have this massive collision between two totally different economic realities. Yes, Walk Off the Earth is suddenly a global phenomenon with major label backing, demanding an immediate,
aggressive touring and promotional schedule. And this raises an important question, because you have the traditional grassroots van touring economy at the creep show, colliding with this explosive highly capitalized world of viral pop music. Right. And the creep show had already booked a major tour of Europe and North America for the late summer and autumn of 2012. Including dates in the UK. Yes. So it seems obvious that someone couldn't do both. But I have to wonder, for you listening who might face something similar, why couldn't they just put the creep show on a brief hiatus? Like why couldn't they pause the grassroots tour while Sarah rode the viral wave and then returned to it later? Because in the independent touring ecosystem, pausing is often indistinguishable from dying. Wow, really. Yeah, I mean, promoters have already booked venues. They've printed flyers. They've sold advanced tickets. If a band cancels a European tour, they burn relationships with booking agents that literally took years of sweat equity to build. I make sense. The bridges just get burned.
Exactly. Furthermore, the rest of the band relies on that touring income to pay their rent. You can't ask working class band to just sit idle for a year, while their singer pursues a major label pop project. The momentum has to be maintained, where the whole engine just seizes up, so the inevitable happens. On July 16th, 2012, Sarah uploads a farewell video to her YouTube page. She officially announces she is leaving the creep show to join walk off the earth permanently, gearing up for their autumn tour and the release of their REVO EP. Consider the operational nightmare this presents. Oh, it's terrifying. It is mid-July. The creep show has a European and North American tour starting in a matter of weeks. The singer, who remember was already the replacement for the original singer, has just defected to a massive viral pop act. Which usually creates a catastrophic vacuum of information, right? Always. Fans start speculating rumor spread that the band is breaking up, and nervous promoters start pulling the plug on shows just to minimize their own financial risk.
So how does a band survive that specific window of panic? When the fans were loyal to the voice and the voice is suddenly gone, how do you prevent the entire brand from collapsing before the tour even starts? You execute what is essentially a controlled burn. In price management, you have to deliberately consume the fuel, you know, the fan speculation and panic before it can turn into a wildfire. You do not wait a week to gather your thoughts. You communicate instantly and you project absolute unshakeable confidence. So what does this all mean in practice? It means absolute PR brilliance. Because that is exactly what they did. On the exact same day, Sarah uploaded her video July 16, 2012, the creep show released a comprehensive statement on their Facebook page. The timing is crucial there, same day. Exactly, ripping the band aid off. They addressed the reality immediately, acknowledging that Sarah's involvement with Walk Off the Earth made it impossible for her to commit full time to the creep show. They were super professional, stating she would be sorely missed
and wishing her the best. Which neutralizes any rumors of bad blood or internal drama right away. Right, but the crucial move was what they did next. They left absolutely no vacuum for fan speculation, because they announced her successor in the very next paragraph. Mm, right there. Yeah, they stated the show must go on and they introduced Kendall Gaspi, also known as Kendall Twisted, or Obi-Wan Kandabi. Another fantastic nickname. They really are great at those. But they didn't just drop a name, you know? They actively established her credibility. They pointed out that she was an accomplished singer and a prolific tattoo artist, deeply embedded in the Hamilton and Toronto music scenes. Scene credibility, that's the key. Yeah, they confidently declared they were already writing new songs and sharpening the live stream. And by doing this, they left zero oxygen for doubt. They controlled the narrative completely. They acknowledged the loss, honored the departing member, and instantly provided proof of life for the future. Signalling to the promoters that the tour was safe.
Exactly. And signaling to the fans that the band's identity was intact, Kendo wasn't some random session musician they hired off the internet. She was a known entity. She had seen credibility, which is the exact same currency the founders used to build the band back in 2005. Full circle. There is a specific line at the bottom of that July 16th statement that I just find fascinating. They added, quote, if you have any negative comments, we would appreciate you keeping them to yourself. That is a master class in boundary setting. It's so bold. It is, but it communicates to the fan base that the remaining members are completely unified in this decision. It preemptively shuts down those toxic internet pylons that typically accompany line up changes. It basically tells the audience that the band's survival is not up for public debate. I love that. But I still struggle to comprehend the sheer logistics of pulling this off. The timeline is wild. It's insane. Sarah announces her departure on July 16th. The sources show Kendo playing her first live shows
with the band in Hamilton on Friday, July 27th, and then in Toronto the very next day. Yeah. 11 day turnaround. 11 days. And that highlights the invisible mechanical reality of being a professional touring musician. To transition a lead vocalist in 11 days requires immense technical discipline. I can't even imagine the rehearsals. Right. You were talking about someone learning a catalog of what 15 to 20 highly specific fast paced songs and developing the vocal stamina to perform them back to back. Plus integrating into the existing stage chemistry of a band that has been touring relentlessly for seven years. And then immediately after those two local shows, they flight a Germany for four dates, and then they hit the UK in August. For filling every single obligation they had on the books, they didn't drop a single tour date. Because they understood that their leverage in the industry was their reliability. If they had flinched, the promoters would have panicked. Right. But by showing up in Germany with a fully functional high energy set just weeks after losing their singer to a Columbia Records pop back,
they cemented their reputation as an unstoppable force. And they didn't just survive, they thrived. The momentum only accelerated from there. By January 2013, they were demoing a new album in Toronto. That's fast. Super fast. In July, they released the single centers and saints on limited edition Brown vinyl. And then in October 2013 through stomp records, they dropped their fourth studio album on white vinyl. And the title they chose for that record feels incredibly pointed. What was it? Life after death. Oh, that is perfect. It's the perfect encapsulation of their entire operational ethos. They took what should have been a fatal blow and commodified it into their ongoing narrative. They really did. And they sustained that energy for years. They hit their 10th anniversary. They headlined the arena at the rebellion festival in August 2015. And they supported massive punk acts like NOFX and dropkick Murphy's. Didn't they play a huge New Year's Eve show right after the transition to? Yeah. They spent New Year's Eve 2012 playing
with NOFX and Montreal right on the heels of the Kenda transition. And then they released their next album, Death at My Door, in 2017. They even saw their track Blood, Blood, Blood featured in the closing credits of a Borderlands 3DLC expansion. Oh. Yeah. They completely outran the shadow of that viral walkoff the Earth moment. And I think the broader takeaway here, especially for you listening, is about the difference between a project built on an individual and a project built on a system. Yeah, that's a crucial distinction. The creep show survived because their core identity, their work ethic, their ties to the local scene, their commitment to the psychobiliesthetic, all of that was stronger than any single component part. When you lay the whole timeline out, it is just staggering. It really is. Like a group of scene veterans in Burlington combine an upright base and a horror motif. They build a touring engine powerful enough to land a Hellcat records contract. They survive the departure of their original lead singer by bringing in her sister.
Right. And then when that sister gets pulled into the stratosphere of viral pop fame, they execute an 11-day transition to a new vocalist without canceling a single European tour date. It's unbelievable. And it forces us to ask a really compelling question about the nature of creative projects. With that. Well, there is this ancient philosophical thought experiment called the Ship of Theses. OK, yeah, I've heard of this. The premise is that if you have a wooden ship, and over time, you replace every single rotting plank until none of the original would remain, is it still the same ship? Oh, wow. Applied to a band with this much turnover, that is a wild concept to untangle. Exactly. If a band changes its label, completely replaces its front person twice, and cycles through various rhythm section players over a couple of decades, is it still the same band? That's the big question. Or does a project like the creep show eventually transcend its personnel? Does it become a shared immortal energy? Like a specific set of ideals or aesthetics
that exists entirely separate from the specific individuals who first brought it to life in that Burlington garage? I love that. That is the exact kind of puzzle that stays with you. Because it suggests that if you build the architecture of your project correctly, and you manage the transitions with enough transparency and confidence, the machine never really relies on one specific gear. No, it doesn't. It just relies on the collective will to keep ticking. Thank you so much for joining us on this deep dive. We'll end you next time. Craving the coffee flavor you love. But without the caffeine, kachava's got you covered with their newest coffee flavor. This all-in-one nutrition shake delivers bold, authentic flavor, crafted from premium, decaffeinated Brazilian beans, with 25 grams of protein, six grams of fiber, greens, and so much more. Treat yourself to the flavor and nutrition your body craves. Go to kachava.com and use code fitness. New customers get 15% off their first order. That's K-A-C-H-A-V-A.com code fitness. Warning, the following Zippercruder radio spot you are about to hear is going to be filled with F words.
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