How Networking Helped Laura Meyer Start Her Journey with Amazon and Build Envision Horizons

Laura Meyer is the Founder & CEO of Envision Horizons and an eCommerce agency specializing in working with Amazon and Walmart. She has also built an Amazon analytics platform.  On this episode, we’ll discuss:

• How she applied what she learned in college to her work life and started her agency
• How Laura got into digital marketing and started her agency.
• How she got her first customer.
• Differentiating a good client vs one that isn’t a good fit
• What it’s like to get into Amazon and how it’s different than other e-commerce channels
• The key difference between branding for retail versus e-commerce.
• What Laura thinks people do wrong with data.
• The tools she uses at her agency and how she manages hiring

Resources:

• Books
  • Cultish: The Language of Fanaticism by Amanda Montell
  • Five Dysfunctions of a Team by Patrick Lencioni
  • On the Way to Prosperity by Frances Young Person
  • How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships by Leil Lowndes
  • The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company by Robert Iger
  • What It Takes: Lessons in the Pursuit of Excellence by Stephen Schwarzan
  • Sapiens: A Brief History of Humankind by Yuval Noah Harari
  • Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear
  • Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain
• Dev Noodle

Connecting with Laura Meyer:

• LinkedIn
• Instagram
• Envision Horizons

Connecting with the host:

• Josh Hoffman on LinkedIn