Grocery Store Hosts Live Concerts, Discovers Local Talent

0:00It's March 22nd. I'm Corey with The Story. This is Entertainment and Celebrity News today, driven by AI and built for the culture. A grocery store in Newcastle, Delaware is turning heads by hosting live concerts for local artists right next to the fresh produce. Fiesta Fresh Market launched this unique series to blend shopping with music discovery. The idea came from co-owner Jose Aguilar, who drew inspiration from NPR's Tiny Desk series. He loved Denny Lux's acoustic performance in 2023 for Hispanic Heritage Month. Aguilar brings his own music experience to the table. His label, VPS Music, has collaborated with Lux before, and he even attended that tiny desk taping in person. He opened the store earlier this year in 2024 and saw a chance to spotlight talent while drawing crowds. The simple setup keeps things intimate and engaging. Now the market's TikTok videos are buzzing, proving you can find your next favorite artist while picking up dinner.

1:00It's a fresh take on supporting local creatives.