Grill'd's Tender Time: Burger Massages & Sauce Oils

0:00It's March 31st. This is Adelaide News today, AI-powered stories from your city. Grill just dropped a wild new campaign called Tinder Time, turning their burger joints into many wellness spots across Australia. They're offering free express massages and limited-edition massage oils inspired by their top-sauce flavors. It's built as the country's first burger-themed massage experience, hitting select restaurants right now. The oils come in three cheeky varieties, moist heirloom for that rich, smooth vibe, hay hot stuff, to bring some heat and relief and herbure. Enthusiasm, a creamy pick they say changes your life quietly. Customers can book a quick massage onsite and snag these oils exclusively in store while supplies last. This playful move taps into how Aussies are all about self-care these days, blending food fun with feel-good vibes. People's been pushing that nourishing angle forever, and now they're extending it beyond the menu to mind, body, and soul.

1:02Head of marketing Emily Clifton-Blye says it's a natural step, like their burgers, but in a fresh category, innovative and shareable. It's got folks doing double takes, sparking social buzz as brands push into lifestyle territory. Head to your local grill to see if Tinder Time's popping up, grab an oil that matches your vibe, and turn your next burger run into a full sensory adventure.