GHP 094: From wellness amenities to wellness strategy
About this episode
Wellness is one of the most talked-about ideas in real estate development right now — and one of the most misapplied. In this episode, I explore why wellness should be embedded in development strategy from day one, rather than treated as something to add in once the architecture is largely fixed. I look at what genuine wellness integration actually means across different asset types — residential, hospitality, offices and mixed-use — and why the distinction between wellness amenities and a real wellness strategy matters more than ever in an increasingly crowded market. If you work in development, design, investment or hospitality, this one is for you.
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