
About this episode
Dive into the strategies for acquiring new customers on a budget. Learn about effective lead sources, from Google to referrals, and discover how to optimize your marketing efforts while considering customer acquisition costs and lifetime value. Tune in for Adam's top takeaways, focusing on knowing your numbers, leveraging free channels, and understanding the long-term value of clients for business growth. Join host Adam Sylvester and guests Paul Jamison of the Green Industry Podcast and Christine Hodge, CEO of Clearview Washing.
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