
Find Your Why: How Adversity Shapes Success and Purpose from Kevin Sinfield
About this episode
Rugby icon Kevin Sinfield joins Brad to talk purpose, resilience, and leadership that holds up under pressure. He explains how supporting the MND community gave his life a new mission, why he chose seven marathons in seven days, and how he keeps competition healthy, competing with himself while protecting family time. You’ll hear practical frameworks: chunking big goals into the next three hours, the “make the start line tomorrow” mantra, and a daily 30-minute habit that compounds. Kevin also breaks down the three traits of leaders people love to follow: humility, high standards, and courage, and the best advice he ever received: to be a champion, be a champion at home first.
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About Kevin Sinfield:
Kevin Sinfield is a legendary rugby player and coach whose second act has inspired the world. Known for his record-setting charity challenges, like seven marathons in seven days, he’s raised millions for the motor neuron disease (MND) community in support of his friend Rob Burrow. On and off the field, Kevin is recognized for values-driven leadership, relentless consistency, and the belief that true victory starts at home.
About Brad Sugars
Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.
Please click here to learn more about Brad Sugars: https://bradsugars.com/
Build a Business That Gives You More Time, Money & Life:
Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook
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