About this episode
Stuart and Matt are back with some of the most impactful headlines in the podcasting space. Listen for a breakdown of how some of the big players in the space might impact your podcast. If you want us to cover a
https://finance.yahoo.com/news/facebook-pulls-plug-podcast-business-184557380.html
- The company will stop creators adding podcasts to the service this week. They don’t plan to communicate the closure to Facebook users.
https://www.edisonresearch.com/the-top-50-most-listened-to-podcasts-in-the-u-s-q1-2022
- Top 50 shows in US
https://www.edisonresearch.com/comedy-is-top-podcast-genre-in-u-s/
- Top genres in US
- This is more interesting to talk about, especially in the sense of how competitive a genre might be or how much you have to invest in making a better show.
https://podnews.net/press-release/podcasting-opportunities-nielsen-s-advertising-marketers
- Podcasting is attracting more new listeners than ever, according to new research. Over 50% of daily podcast listeners began listening in the last two years, says Nielsen’s Podcasting Today Report; which also says that the number of US listeners has grown by 40% in the past three years. The data suggests that podcast advertising drives an aided brand recall of 71%.
- “When everything else feels like its going down…it’s nice to see something going up”
https://rephonic.com/blog/are-podcasts-getting-worse
- Podcast satisfaction peaked in 2016 and has since been declining steadily
- Listeners rate older podcasts significantly lower than newer podcasts
- But the average rating of new podcasts is slowly decreasing too
- Larger shows tend to be rated lower than smaller shows
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