About this episode
There was big news on the tennis business front this week as Tennis Channel acquired rights to Indian Wells, Miami, Canada, and Cincinnati that had previously belonged to ESPN, further tightening the network's portfolio (and further reducing the visibility of tennis on more general channels).
To discuss the shift, Ben is joined by Tennis Channel chairman and CEO Ken Solomon, who discusses his network's growth, the benefits of being a dedicated network, the way to grow the sport from a niche position, and if the sport (or at least his channel) needs innovation to attract younger viewers.
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