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societyAug 25, 20249:50pending

Episode 16: Inclusive Beauty: Fenty Redefines Diversity

About this episode

Fenty Beauty, launched by global icon Rihanna in 2017, has become a game-changer in the beauty industry, setting new standards for inclusivity and representation. Prior to Fenty's debut, the beauty industry often overlooked people of color, offering limited options for diverse skin tones. Fenty Beauty disrupted this norm with its groundbreaking launch of 40 foundation shades, now expanded to over 50, catering to a wide range of skin tones. This bold move not only filled a significant gap in the market but also sparked what is now known as the "Fenty Effect," pushing other brands to expand their shade ranges and reconsider their approach to diversity. Fenty Beauty’s success goes beyond sales; it has redefined industry expectations, proving that inclusivity is not just a trend, but a necessity. By championing diversity, Fenty Beauty has empowered individuals worldwide, making everyone feel seen and celebrated in the world of beauty. Join us to learn in a matter of “minutes” why Fenty Beauty is necessary for societal growth!

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Episode 16: Inclusive Beauty: Fenty Redefines Diversity

Feminist Minutes

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