
businessMar 19, 20181:05:26pending
Episode 12 - Prevention and Persuasion (with Stevyn Colgan)
About this episode
Ogilvy Change behavioural strategists Daniel Bennett and Mike Hughes interview Stevyn Colgan about how he came to use behavioural insights in his career as a policeman to make neighbourhoods of London safer places to live.
Stevyn's books available on Amazon include:
Why Did the Policeman Cross the Road?: How to solve problems before they arise
A Murder to Die For
Follow Stevyn on Twitter @stevyncolgan
Follow us @ogilvychange
Like us on www.facebook.com/OgilvyChange/
Sponsor SoundLounge soundlounge.co.uk/
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