Ep374: How and why your financial services company needs to customise its differentiators

Tim Hamilton, CEO and Co-Founder, Praxent

What makes you stand out from the crowd? If you don’t know the right answer(s) to that basic question, your bank or financial services business is likely to struggle as we head into an increase complex and competitive future. Getting the customer experience right is key – beware of the pitfalls that your past system-centric approach may create. Embedded finance is on the rise – do you have a choice whether to engage or not? These questions and others are covered in this discussion between Robin Amlôt of IBS Intelligence and Tim Hamilton, CEO and Co-Founder of Praxent.