technologyDec 13, 202346:19pending
EP 94 - Evidence Guided with Itamar Gilad
About this episode
We have a special guest for you in this episode!
Itamar Gilad is a product coach, keynote speaker and now the author of the bestseller Evidence Guided: Creating High Impact Products in the Face of Uncertainty.
For two decades, he held senior product management and engineering roles at Google, Microsoft, and a number of startups. Itamar is the creator of the GIST (Goals, Ideas, Steps and Tasks) model, the Confidence Meter, and other widely-used frameworks and tools. He is a regular speaker at industry events, and he publishes a popular product management newsletter - High Impact Product Management.
Like many other thought leaders in our industry, Gilad learned the hard way what works and what not. Working at Google on Gmail, and taking part in integrating Gmail with G+ (remember that one?). While there, he came up with the idea to split the inbox into different lists of incoming emails based on the user’s interest. The idea was great, but implementing it the right way took many many efforts, all while seeing what happens with G+ adoption. Throughout this experience, Gilad deeply understood how not to go by to develop new products, and developed his GIST model.
In addition, we learned:
Itamar Gilad is a product coach, keynote speaker and now the author of the bestseller Evidence Guided: Creating High Impact Products in the Face of Uncertainty.
For two decades, he held senior product management and engineering roles at Google, Microsoft, and a number of startups. Itamar is the creator of the GIST (Goals, Ideas, Steps and Tasks) model, the Confidence Meter, and other widely-used frameworks and tools. He is a regular speaker at industry events, and he publishes a popular product management newsletter - High Impact Product Management.
Like many other thought leaders in our industry, Gilad learned the hard way what works and what not. Working at Google on Gmail, and taking part in integrating Gmail with G+ (remember that one?). While there, he came up with the idea to split the inbox into different lists of incoming emails based on the user’s interest. The idea was great, but implementing it the right way took many many efforts, all while seeing what happens with G+ adoption. Throughout this experience, Gilad deeply understood how not to go by to develop new products, and developed his GIST model.
In addition, we learned:
- The GIST framework and its components
- The importance of understanding ICE prioritization and how not to misuse it
- How to measure confidence?
- How the scientific method is relevant to building products
- Where does Agile fit in?
- And so much more…
- You can connect with Itamar at:
- LinkedIn: https://www.linkedin.com/in/itamargilad/
- Website: Itamargilad.com
- Evidence Guided: Evidenceguided.com
- Resources: Itamargilad.com/recourses
- You can find the podcast’s page, and connect with Matt and Moshe on Linkedin:
- Product for Product Podcast - https://www.linkedin.com/company/product-for-product-podcast
- Matt Green - https://www.linkedin.com/in/mattgreenanalytics/
- Moshe Mikanovsky - https://www.linkedin.com/in/mikanovsky/
- Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.
Get every episode summarized
Each time Product for Product Management publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Product for Product Management
EP 160 - Vision & Strategy with John Fontenot
Product for Product Management
Sep 2, 202649:18pending
EP 159 - Human Judgement and Empathy with Rebecca Douglas
Product for Product Management
Aug 19, 202656:55pending
EP 158 - PM First Principles in the age AI with Matt & Moshe
Product for Product Management
Aug 5, 202630:21pending
EP 157 - Platform PM with Ashana Singhania
Product for Product Management
Jun 24, 202642:46pending