About this episode
Most gym owners don’t fail because of training; they fail because they don’t understand business. Joe Riggio of Business of Strength sits down with John to break down why equipment-heavy gyms bleed cash, and how small, efficient boutique gyms with clear pricing, strong marketing, and the right location consistently outperform the competition. They dive into real sales strategy, the power of in-person community, and why investing in mentorship beats lurking online. If you’re serious about building a profitable gym, this conversation is your blueprint.
Are you a fighter & grappler? Crafted to complement your existing combat training, max out your strength, skill and conditioning so you can master the mat, hit them so it hurts, and return home a hero. START TODAY
Check out what we do:
Click on the link to see the companies we use and support 👉 https://powerathletehq.com/partners/
Follow Joe or Follow Business of Strength on Insta
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
Get every episode summarized
Each time Power Athlete Radio publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Power Athlete Radio
Ep 855: Madeleine Conti on Real Kettlebell Strength
Power Athlete Radio
Ep 854: Sabrina Shapiro on Mastering Performance Under Pressure
Power Athlete Radio
Ep 853: The Grind to ADCC w/ Felipe Costa
Power Athlete Radio
Ep 852: How to Bulletproof Your Body w/ Dr. John Rusin
Power Athlete Radio