EP 14: How To Use Drama & Backlash To Your Advantage | Louis Phillips

Welcome to Episode 14 of The Pocket with Chris Griffin!  Today's guest, Louis Phillips, takes us through the highs and lows of his evolving career. Once a pioneering fitness creator in Australia, Louis faced a pivotal moment when a public fallout with his best friend and business partner turned his world around, sparking intense online drama. In this episode, Louis opens up about navigating the backlash at the time, a challenge that tested his resilience. Despite these hardships, Louis reinvented his content focus towards running, which catalysed his popularity, skyrocketing him to over 200,000 followers in a few months! Louis also shares his unique experience on the reality TV show "Big Brother," which aired during his rapid rise in popularity—a twist that unexpectedly led to him losing 50,000 followers. We delve into the complexities of managing public perception and the unpredictable nature of reality TV fame. Beyond his social media and TV experiences, Louis discusses the challenges of launching and running his new tech venture, the running app INTVL. He also reflects on the insane impact having a girlfriend during all of these times has on him. This episode was a goodie! Be sure to tune in and be sure to drop us a review if you make it to the end. Thank you to our sponsor of this episode: Switch Nutrition View my Chris Griffin Collection Page below to grab some of the products that I love and take daily. You can use code CHRISGRIFFIN for 20% off! https://switchnutrition.com.au/collections/chris-griffin?rfsn=7921810.4c98a4 Check out Louis below: Instagram: https://www.instagram.com/louisphillips12/ TikTok: https://www.tiktok.com/@louisphillips12 Learn more about INTVL: https://www.intvl.com.au/ Follow The Pocket on social media: Instagram: https://www.instagram.com/thepocketpodcast/ TikTok: https://www.tiktok.com/@thepocket.podcast Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices